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TERMS & CONDITIONS — BrightNex Marketing

(Google Ads Lead Generation & Campaign Management)

1. Service Scope

BrightNex Marketing provides Google Ads campaign strategy, setup, management, and optimization services for lead generation.
We do not guarantee sales, revenue, or a fixed number of leads, as results depend on market demand, competition, budget, and client responsiveness.


2. Advertising Spend

  • Advertising budget is paid directly by the client to Google Ads

  • BrightNex Marketing does not collect, hold, or mark up ad spend

  • Our fees are only for professional campaign management


3. Client Responsibilities

The client agrees to:

  • Provide accurate business information

  • Respond promptly to leads

  • Approve ad copies and landing pages (if required)

  • Ensure legal compliance of their services/products

Delayed responses or poor follow-up may affect campaign performance.


4. Lead Quality Disclaimer

Leads are generated based on user intent and search behavior.
BrightNex Marketing cannot control user honesty, seriousness, or conversion decisions.


5. Account Ownership

  • Google Ads account will remain fully owned by the client

  • Campaign access is required to deliver services

  • Access removal may pause services without refund


6. Payment Terms

  • Monthly management fees are paid in advance

  • Non-payment may result in service suspension

  • Fees are exclusive of taxes unless stated otherwise


7. No Long-Term Commitment

Services are offered on a monthly basis, unless a written agreement states otherwise.


8. Limitation of Liability

BrightNex Marketing shall not be liable for:

  • Business losses

  • Missed opportunities

  • Platform outages

  • Policy changes by Google


9. Termination

Either party may discontinue services with 7 days written notice.
No refunds will be issued for services already delivered.

REFUND POLICY

1. Service Fees

  • All management fees are non-refundable

  • Fees cover time, expertise, setup, and optimization efforts


2. Advertising Spend

  • Ad spend paid to Google Ads is non-refundable

  • Google Ads refund policies apply separately


3. No Guarantee Clause

Refunds will not be provided due to:

  • Low lead volume

  • Lead quality concerns

  • Lack of conversions

  • Market competition


4. Exceptional Cases

Refunds may be considered only if:

  • Service was not initiated

  • Payment was made in error

  • Approved in writing by BrightNex Marketing


5. Cancellation

Clients may cancel future services at any time.
Already delivered services remain payable.



PRIVACY POLICY

Last Updated: May 2025

1. Information We Collect

We may collect:

  • Name, email, phone number

  • Business details

  • Website and advertising data

  • Campaign performance metrics


2. How We Use Information

Collected data is used solely to:

  • Manage ad campaigns

  • Improve lead quality

  • Communicate performance updates

  • Provide customer support


3. Data Protection

  • Client data is kept confidential

  • No personal data is sold, shared, or rented to third parties

  • Access is limited to authorized personnel only


4. Third-Party Platforms

We use platforms like:

  • Google Ads

  • Google Analytics

  • WhatsApp / Email

Each platform follows its own privacy policies.


5. Cookies

Our website may use cookies to enhance user experience and track basic analytics.


6. Consent

By using our website or services, you consent to this Privacy Policy.